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A Personal Touch: How Heather Buckman Helped a Long-Time Friend Downsize with Success

Selling a home is always a significant transition, but when it involves someone close to you, it becomes even more personal. For Broker/Owner Heather Buckman, helping the mother of a dear friend downsize was more than just a transaction—it was an opportunity to provide exceptional care and support during an important life change. Here’s how Heather made the process seamless, strategic, and rewarding for her client.

From Family Home to New Beginnings

Heather’s client had raised her family in the home, but with her children grown and moving to another neighborhood, it was time to downsize. Heather understood the emotional weight of the decision and worked diligently to ensure the experience was as smooth and stress-free as possible.

Addressing Concerns with Strategic Pricing

One of the client’s biggest worries was the idea of the home sitting on the market for months. With the average days on the market in the area around 60, she hoped for a quicker sale. Heather listened closely and crafted a pricing strategy that aligned with her goals.

By pricing the home slightly below the average of comparable properties, Heather attracted multiple offers within days. The result? The home went under contract in less than a week and ultimately sold for $45,000 over the asking price—exceeding expectations while keeping the timeline on track.

Navigating Challenges with Confidence

While the sale progressed quickly, there was a hiccup: the home required a new roof. Heather skillfully negotiated a credit for the buyers, ensuring the new owners could replace the roof after closing without burdening her seller. This solution preserved the integrity of the deal and satisfied all parties.

A Rewarding Outcome

Heather’s thoughtful approach not only alleviated her client’s concerns but also delivered an outstanding result. The quick sale, competitive offers, and higher-than-expected final price highlighted Heather’s ability to prioritize her client’s needs while maximizing value.

Heather Buckman

Heather’s background in technology, marketing, and social work made real estate the perfect career! When people are buying or selling a house, they are in transition and are handling large sums of money. That can be very stressful for people, and handling these transitions with skill and care is something that Heather takes great pride in. Her goal is for every customer of Cowford Realty & Design to feel confident, competent and stress-free as they handle their real estate transaction.

Heather also believes that people don’t just buy “homes.” They buy a lifestyle and they buy into a community. Her passion for building community is reflected in everything she does as a broker and owner of Cowford Realty & Design. Whether it’s supporting small businesses, educating buyers on all of the different neighborhoods that comprise Jax, or doing a video on one of our great local businesses, Heather believes that having a strong community around us makes life sweet and fulfilling.

In her spare time, Heather is on the board of several local organizations. She also stays crazy busy raising her two sets of twin boys and being a foster parent.

For Heather, real estate is about more than transactions—it’s about relationships. If you’re looking for a Realtor® who will treat your goals with the same care and dedication, reach out to Heather Buckman. With her expertise and personal touch, you can feel confident every step of the way.

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